The Chicago-born, L.A.-based beauty entrepreneur turned the lessons she learned while dealing with lupus into an all-natural, nonirritating and nontoxic luxury skincare line, Beneath Your Mask. It’s safe for even those with the most sensitive immune systems.
Ashley Lewis and Meredith Schroeder, two former Goop employees, applied their editorial prowess to launch Fleur Marché, a new luxury e-commerce site devoted to the benefits of CBD.
The Keto Farms founders flipped a mutual interest in the ketogenic diet—a very low-carb nutritional regimen where the body turns fat into ketones for use as energy—into an easily accessible product line.
As the founder of LEKFIT, a muscle-sculpting workout method with a celeb following (Busy Philipps is a devotee), the fitness entrepreneur has long hosted and streamed private and group classes from her home studio.