Calling all Blackpink fans: If you “Don’t Know What To Do” to celebrate this iconic K-pop girl group’s long-awaited sophomore LP, clear your weekend plans and get ready to head to Melrose.
From Sept. 16 to 18, Spotify x Blackpink is presenting Born Pink: The Pop-Up Experience to celebrate the release of their new album.
Dreamt up by Jisoo, Jennie, Rosé and Lisa, the three-day, first-come, first-serve experience allows Blinks (a.k.a Blackpink superfans) to immerse themselves in the Born Pink world. Throughout the event, fans are invited to take part in curated photo-opt moments, purchase Blackpink merch and take part in the exclusive in-store giveaway.
Despite Blackpink not being at the event, they will be there in spirit with never-seen-before photos and videos of all your favorite members.
The Born Pink album marks a new exciting chapter for this girl group, with elevated and exciting looks. The seductive aura of the new work has already been heating up the music industry. Blackpink continues to break boundaries and be an inspiration. After the pre-release of their song “Pink Venom”, it quickly became the world’s most viewed music on Youtube for two weeks with 100 million views in just over 24 hours after its release.
Angeleno fans can kick off the Born Pink era at the pop-up experience before they make their tour top in Los Angeles later this fall.
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The group is getting ready to gear up for their largest world tour yet. More than 1.5 million fans are expected to buy tickets to the 19-stop, 14-city tour beginning in October and going through December.
With all this exciting news, fans are more than excited for Jisoo, Jennie, Rosé and Lisa. The Born Pink: The Pop-Up Experience is the perfect place to come together and meet some fellow Blinks to celebrate their deserved success and listen to Born Pink. For more information about the immersive pop-up experience, check out the website.
Born Pink: The Pop-Up Experience is located at 8175 Melrose Ave 90046.
Photography by: Courtesy Spotify X BLACKPINK
