Cloud11: An elevated edible experience.
Bring together the savor of haute confectionery with the power of cannabis and you’ve got a newfound edible that imbues culinary excellence, sophistication and creative passion. Such a vision was all part of chef and entrepreneur Nicholas Pritzker’s plan to unroll Cloud11 in Los Angeles.
Starting today, Angelenos can order Cloud11’s handcrafted cannabis confections by way of white glove delivery service. If you put in your order by 11 a.m., you should have your treats waiting for you by the time you get off work. For now, customers can choose from three options: salted peanut, strawberry pink peppercorn and black sesame yuzu.
“My background in the world of food and wine taught me the importance of crafting beautiful experiences,” Pritzker said, who founded Cloud11. “While cannabis is often used to elevate other experiences, I wanted to elevate the experience of cannabis itself.”
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Cloud11 chocolates distinguish themselves from other edibles by being large enough to be savored. Each piece is available with either 2 mg THC and 2 mg CBD or 4 mg THC and 4 mg CBS. The low dosage was a deliberate choice so that the sensory experience can be comfortable for every consumer, regardless of previous cannabis experience.
“I’ve had some of my best experiences and worst experiences with edibles. I’ve found that it all comes down to finding the right dose for you, and then feeling confident that the product is consistent. I wanted to create something that gives people that opportunity and allows them to luxuriate in that process,” Pritzker explained.
The flavor options cater to palettes that prefer a classic dessert taste or something more fruity. The salted peanut is an elevated take on the classic peanut butter cup and includes a creamy peanut butter ganache and sea salt. On the other hand, the strawberry pink peppercorn offers a complex flavor profile rooted in strawberries from SoCal institution Harry’s Berries. Looking for something sharper, the black sesame yuzu features, well, yuzu and Wadaman sesame paste.
“I believe ingredients should be allowed to speak for themselves,” said Cloud11 head chef Manuela Sanin. “I wanted to work with flavors that are delicious on their own, but, when combined with each other and cannabis, set the stage for an experience that is greater than the sum of its parts.”
The Cloud11 signature 11-sided tin encloses the cannabis delicacies in a container wrapped in artwork from Bay Area artist Rachelle Reichert. Intended to mesh with the glassware on your bar cart or dinner table trinkets, the tin features a graphite drawing of cloud formations captured by space satellites.
Cloud11 orders are couriered directly from the company’s culinary studio in the Culver City Arts District.
Photography by: Courtesy Cloud11