Not So General Owner Paul Davidge Shows Us Around His L.A. Favorites

Nadine Jolie Courtney | October 11, 2019 | People


A Londoner who’s lived in Los Angeles for 13 years, Paul Davidge says, “I feel like a native at this point!” After making a name for his contemporary design gallery Not So General in West Hollywood, Davidge recently decided to relocate to West Adams. “We wanted a bigger space for holding more temporary shows, as well as an office for my sister company, Design: Agency & Management, through which we represent interior designers, fashion labels and creative agencies. West Adams is a hive of artisans, fabricators and galleries, and it has a very fresh vibe, so it felt like the perfect spot for a creative representation company and gallery.” West Adams isn’t the only neighborhood sparking joy: “I live in the Hollywood Dell, next to Beachwood Canyon with the house from Double Indemnity down the street. It’s magical.” Here, other spots Davidge loves around L.A.


Happy Hour
Élephante in Santa Monica is pretty fun. The beautiful Mediterranean design is reminiscent of Ibiza restaurants that I recall from living in Europe, as is the music they play.”

Science Lesson
“My daughter Olive loves the Natural History Museum (University Park), so we go there regularly. We always book tickets for the magical Butterfly Pavilion, which is only open for a few months each year.”

Shopping Spree
Acne (West Hollywood) incorporates work by Max Lamb and Daniel Silver into the store design. It’s ambitious and it works.”


Design Inspiration
The Huntington Library (San Marino) helps reset any creative blockages I have.”

Weekend Brunch
Manuela at Hauser & Wirth (DTLA) is a favorite. Where else can you eat in the company of works by iconic artists like Mark Bradford and Subodh Gupta?”

Tags: my city

Photography by: acne studios photo courtesy of the brand | butterfly photo Courtesy of the Natural History Museum of Los Angeles County | √Člephante photo by connie and stewart uy | huntington library photo by Tim Street-Porter; manuela photo by Sim Canetty-Clarke | paul davidge photo by emma feil